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ZCash (ZEC) Company Announces Rebranding

Anca Florentis by Anca Florentis
February 22, 2019
in News
ZCash Company

 The Zcash company, which is in charge of all Zcash (ZEC) blockchain developments, has announced that it will be changing its name to “Electric Coin Company”.

The reason for rebranding from “Zcash company” to “Electric Coin Company” is to offer more clarity, according to a post made by the company in its blog. They state that the firm’s “legal name” was always “the Zerocoin Electric Coin Company, LLC”, but the members of the organization referred to it as “the Zcash company.”.

“Only the name has changed. We are the same team, with the same mission: to empower everyone with economic freedom and opportunity. We developed and help steward Zcash,” stated the developers.

The development team stated that the name change will be made in order to avoid association with the ZCash Foundation:

“We aren’t the Zcash Foundation. The foundation is a separate 501(3)c, managed independently. It has its own mission, team, and board of directors.”

The newly-established Electric Coin Company team, which is formed out of 30 members from all around the world, confirmed that they will keep on providing development and support for ZCash as before.

“It’ll take us a little while to get the new branding right, launch a new domain and change out the sign at the office, but the name change is public, so we wanted to make sure we were on record confirming it.”- the team said regarding its decision.

Zcash, the cryptocurrency, will not have its name changed and keep its ticker symbol ZEC. All trading operations with the coin will remain unchanged. Also, the company will keep its legal name of the Zerocoin Electric Coin Company, LLC. The only thing different will be that the so-called Zcash Company will start calling itself the Electric Coin Company from now on.

No other aspect of Zcash will undergo any changes. At press time, ZCash has the 20th rank according to cryptocurrency market capitalization.

Featured image: Ethereum World News

Tags: Electric Coin CompanyZcashZCash (ZEC)ZCash Company rebranding
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Anca Florentis

Anca Florentis

Investigative Journalist | Adoption Reporter | Human-Centered Crypto Storyteller
Anca Florentis is a journalist and market researcher whose work sits between investigative reporting and human-centered crypto storytelling. At TheCCPress, she covers adoption, market transparency, founder and company narratives, and the social consequences of crypto expansion across different regions. Her writing is built around people, incentives, and public trust rather than abstract market chatter.

“A strong crypto story should explain not only what happened, but who it affected and why trust changed.”

Profile
- Gender: Female
- Born: July 1993
- Based: Cluj-Napoca, Romania
- Company: TheCCPress
- Website: https://theccpress.com/
- Coverage Focus: Investigations, people, adoption, company stories, regulatory tension

Experience
Anca’s background spans financial reporting, fintech journalism, and crypto research. She has worked on stories involving European regulation, cross-border payments, DeFi adoption, and early Bitcoin use cases, which gives her a broad base for narrative journalism that remains grounded in evidence. At TheCCPress, she is especially useful when a story needs both reporting discipline and a human-centered angle.

Background
She studied economics and international business before deepening her work in digital media and communication. That combination shaped her reporting style: structurally aware, curious about systems, but still focused on the people and organizations moving through those systems. She is particularly effective on pieces where institutional language hides a more personal or social conflict underneath.

Achievements
Anca has contributed feature reporting, event coverage, founder interviews, and market-context journalism across European crypto and fintech topics. Her strongest contributions are stories that connect adoption or regulation with people, incentives, and trust rather than treating those issues as abstract themes.

Work Style
She writes with a measured investigative tone and tends to work from interviews, documented context, and narrative framing rather than short-form reaction. That makes her a strong fit for TheCCPress sections where the goal is to explain how a story unfolded and why it matters beyond a single market cycle.

Skills
Anca’s key strengths include investigative journalism, market research, founder and company profiling, regulatory reporting, feature writing, and cross-border crypto context. She is especially valuable on stories that need both narrative depth and factual discipline.

Additional Information
Within the new site structure, Anca fits naturally in investigations/controversy, people/founders, people/institutions, and selected stories/company-sagas. She helps TheCCPress sound more like a real editorial publication and less like a generic crypto feed.

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