- Binance launches live trading within its social platform.
- New feature leverages creator-led crypto strategies.
- Enhances real-time decision-making and user engagement.

Binance has launched a Live Trading feature on Binance Square on May 26, 2025, enabling real-time strategy sharing directly within the platform.
The feature breaks new ground, allowing trading directly in streams, potentially influencing crypto education and user engagement.
Binance’s new Live Trading feature
Binance’s new Live Trading feature offers users the ability to engage in trading directly through livestreams. Jeff Li, Head of Product at Binance, emphasizes the seamless integration for users to act on insights:
We want to create a seamless experience for users to act on insights in real time, while also opening up new opportunities for creators to share strategies, build trust, and grow their impact.
The feature includes financial benefits
The feature includes financial benefits for creators, with commissions and other incentives. Users can trade within livestreams, supported by a Strategy Tab detailing trading information. It enhances learning and decision-making.
Market and user engagement changes
Market and user engagement changes are expected as the feature combines insight with trading in real time. This integration could reshape how cryptocurrency content is consumed, impacting both users and creators significantly.
Potential effects
Potential effects could include shifts in how users learn and engage with crypto and could influence industry standards. This technological advancement marks a pivotal moment for Binance as they push forward in social trading, as detailed in their announcement on Binance Square Livestream for Traders.
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